Debunking myths: Is blow-drying hair bad?
Though there’s a growing trend of people turning to non-heat-based styling methods, using a hair dryer is still an extremely popular way to dry your hair after a bath or...
Revolutionary high speed brushless motor
Delivers an unprecedented level of airflow to dry your hair 3x faster than traditional hair dryers, while avoiding the use of excessive heat.
Precision temperature control
Faster air speed means temperature can be limited to 80ºC. The intelligent thermal sensor monitors and adjusts air temperature over 100 times per second, ensuring no heat damage to hair or scalp.
Swift Ionic Boost technology
Emits over 200 Million protective negative Ions to eliminate static, seal moisture into the hair shaft and smooth the hair cuticle. For the most naturally supple, shiny and healthy hair.
Advanced noise reduction
Patented 6-layer system ensures noise and vibration is kept to an absolute minimum. Even at full power, all you hear is the sound of the air flow.
LED rings with smart Temperature Cycling Mode
Distinctive colour rings display heat settings, while the innovative Temperature Cycling Mode automatically adjusts temperature to protect hair and lock in style.
Includes 3 magnetic nozzle attachments
Designed for all hair types and styles. Define curls and waves with the Diffuser nozzle, enjoy precision styling with the Concentrator nozzle or use the Smooth nozzle for quick, daily styling.
MikeDad With Girls - "I have only had this for a short time but so far I love it and it has cut drying time in half."
JasmineThis Totally Transformed My Hair Without Damaging It - "I'm not exaggerating when I say this hair dryer completely transformed my hair."
JabbersSmall but mighty - "Love this compact but powerful hair dryer. Easy to use and requires little travel space."
Sibel CIt is a good hair dryer - "It dries the hair fast and you do not feel your hair is damaged, the magnet attachments are easy to use."
BlytheVery Nice Hair Dryer - "I actually do see and feel a difference using this dryer than any other ones that I have had, and my hair feels smoother and softer."
Dwight H.Brown150% Satisfied - " Very quiet, automatic variable heat mode is crazy good. Very light and easy to handle."
Robyn McGregorTook the frizz away!!! - "Fabulous hair blower. It certainly lived up to the reviews!!! Love it and would buy it again in a heart beat."
#LaifenLovesYourHair
Though there’s a growing trend of people turning to non-heat-based styling methods, using a hair dryer is still an extremely popular way to dry your hair after a bath or...
Hair drying is a crucial aspect of our daily grooming routine, influencing the health and appearance of our locks. Among the various methods available, two primary contenders stand out: air drying and...
Switching to a hair dryer with a diffuser attachment is the best way to blow dry curly or wavy hair. This simple attachment can transform the way you dry your hair,...